Using The Term ‘Vegan Leather’ Is Not Permitted In Portugal

The Portuguese government has banned the use of the term ‘ leather’. Now, any company using a prefix such as ‘vegan,’ ‘synthetic,’ mycelial, ‘desserto’ or ‘pineapple’ on their products will face fines and prosecution.
Consumer transparency is the main reason for this legislation. However, with the leather market projected to be USD 90 billion by the year 2025, the enormous growth will create an enormous problem for the Portuguese government, which is under pressure to protect the country’s leather industry.

The Semantic War

is not the first country in the world to ban so-called ‘misleading’ terms. Belgium, France, Italy, and Spain have all made similar moves and legislation when consumer clarity is always cited as the primary motivation.
However, last year’s new research shows that it’s a myth that consumers are confused by labels such as “meat’” and “milk’” on products.
Attempts to suppress the plant bases market haven’t always been successful. In 2020, European farmers lost in their attempt to ban terms such as “veggie burger,” and Australian senators failed to enforce a ban on meat-like terms used on product packaging.
The use of conventional leather is under heavy criticism in recent years for its influence on the environmental impact.
The Livestock sector is the world’s biggest consumer of agricultural land through grazing and feed crops. As a result, real leather has a role in climate change.
Many of the alternatives hitting the market are considered by many as a better sustainable solution.

Share with friends:

Leave a Reply

Your email address will not be published.

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

Vegan investing: how and where vegan businesses are raising capital
Old Navy New Sugarcane Sandals
Dicaprio Joins Startup Perfect Day To Fight Climate Change With Animal-free Dairy
Bill Maher And 15 Celebs Urge New Jersey To End Confinement Of Animals On Factory Farms
New Vegan Leather Sneaker Made From Recycled Bubble Wrap
YOU MIGHT ALSO LIKE
Why Is Billie Eilish's Green Red Carpet Fashion So Important?
Every glamorous celebrity event features a red carpet, prominent names, and, of course, a plethora...
Cinnamon Iced Buns
These buns are simple to make and will brighten up any morning table! Ingredients For the Buns...
Hollandaise sauce for vegans
Every time, this quick vegan hollandaise sauce comes out perfectly! It’s delicious as...
Earth day is coming and we have 6 vegan brands up their sustainability efforts
Vegan companies including Ripple, Forager, Beyond Meat, Future Farm, and Veggie Grill are stepping...
Why Are We Still Feeding Dogs Meat?
According to a growing body of studies, dogs on meat-based diets may suffer serious health...
Drew Barrymore and Quorn have teamed up to make plant-based meat more accessible
According to the actress, food manufacturers must become more attentive, to better suit the...