Europe’s Colorful Vegan Burgers Landed In The Us

Europe’s Colorful Vegan Burgers Landed In The Us
Image Credit: Flower Burger

The delivery-only ghost kitchen Flower just launched its first North American location in Culver City, CA. The plant-based kitchen offers six different plant-based burgers. They look vibrant and colorful burger bun, in the example, the Jungle Burger which comes on a green bun colored with spirulina powder and turmeric; the Classic Chickpea and Spicy Chickpea with turmeric-colored yellow buns; the Cherry Bomb with a pink bun colored with cherry and beet extract; and the signature Flower Burger with a violet bun colored with purple carrot extract. 

Flower also produces cheese, mayonnaise, and other condiments, along with sides such as potato wedges, or Patatas with Flower mayo and spicy ketchup. Dessert offerings include Coco-nuts (a coconut-based frozen treat with espresso, cocoa-roasted almonds, and hazelnuts) and the Salami (a rolled and sliced confection made from dark chocolate and oat-based biscuits).

The Flower concept was created by the Italian entrepreneur Matteo Toto, with a presence in more than a dozen locations across Italy, France, London, and the Netherlands. 

The basic idea was to create a brand-inclusive experience offering plant-based cuisine with fun and enjoyment.

This idea inspired the menu’s signature, vibrant and playful, with a funky inspired design throughout the stores.

“Opening in LA is a dream come true, We’re excited to bring the passion and energy of Flower to the US and have plans to expand quickly. We love that LA locals prioritize all the same values that we do, from inclusivity to conscious, sustainable eating.”

Matteo Toto

Barbara Lazaroff is responsible to bring the brand to LA together with entrepreneur Elena Platt—who discovered the chain while in Italy. 

“I fell in love with Flower when I first tasted one at their location in Rome,After meeting Matteo and learning more about their commitment to diverse ingredients that go beyond the typical plant-based offerings, I knew it was something I had to bring home. The past year has been incredibly tough for LA, so we’re excited to launch a brand focused on fun, inclusivity, and sustainability at a time when those are more important than ever.”

Elena Platt

Flower is available to order through delivery platforms such as Grubhub, DoorDash, and Uber Eats. This summer, the brand will open its first storefront in West Hollywood.

Share with friends:

Leave a Reply

Your email address will not be published. Required fields are marked *

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

Bill Gates Recommends To Move to 100% Plant-Based Beef To Fight Climate Crisis
Violife Launched A Vegan Snack Cheese in UK
Danish Researchers Get Funded To Develop A New Better Vegan Protein For The Planet
These Vegan Crayons Are Made From Wasted Vegetables
12 delicious vegan burgers that outperform the big mac
YOU MIGHT ALSO LIKE
Study Finds: Low-Carb Vegan Diet Reduces Risk of Death for Diabetics
Diabetes is a long-term condition that affects a significant number of people all over the...
King Charles Is Looking For A Vegan Chef
Buckingham Palace is searching for a qualified individual to fill the position of Premier Sous...
Vegan Lentil Shepherds Pie
Ingredients: 1 cup cooked lentils 1 onion, chopped 2 garlic cloves, minced 1 tablespoon olive...
Creamy Vegan Pasta Served With Sauteed Mushrooms and Brussels Sprouts
This basic, garlicky vegetable pasta dish is enhanced with a delicious, yet subtle smoothness...
Following a Vegan Diet Is More Beneficial to the Environment Than Following a Mediterranean Diet
A recent study indicated that a vegan diet is healthier for the environment than a Mediterranean...
Can You Trust Fake Meat? Here's Why Vegan Food Isn't "Just Another Fad"
The media’s anti-vegan bias seems to be growing. There has been a spate of recent nasty...