Burger King Launches Meatless Impossible Burger In Canada

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Burger King is bringing the meatless Impossible Whopper to its Canadian branches. The burgers are made with a Impossible Burger and served with tomatoes, onions, lettuce, non- mayonnaise, ketchup, and pickles on a toasted sesame seed bun. 

Burger King does not claim that the burger is entirely because it shares cooking surfaces with animal products. With the new menu option, Burger King became the first fast-food chain in Canada to serve the Impossible Burger patty.

“The Whopper is an icon, and we know how much our guests love its unique, flame-grilled taste. But, we also know those guests—and really, all Canadians—are always looking for more choice, and are increasingly interested in options without beef,”

“That’s why we’re thrilled to have worked with the team at Impossible Foods to create a burger that is truly just as juicy and delicious as the classic Whopper.”

Matt Wright, General Manager of Burger King Canada

After a successful trial run, Burger King first launched the Impossible Whopper at 7,000 locations across the US in  2019. Then they expanded the Impossible Whopper to locations outside of the US, including Europe, Trinidad and Tobago, and more.

In addition to the Impossible Whopper, Burger King offers different types of meatless Whoppers worldwide, such as the Rebel Whopper in Brazil, the Plant Whopper in South, and Whopper Vegetal in Mexico

Back in December, Burger King added the Whopper in China. Under their existing partnership, Burger King and Unilever plan to expand plant-based Whoppers to menus in 25 countries in Europe, the Middle East, and Africa.

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